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Kelp Forest Shampoo

Lather up healthy, shiny, strong hair with this gentle shampoo made from biodegradable, cutting-edge plant-based chemistry and extracts of Sea Kelp, Amaranth, and more. Salon grade results with no compromises on personal or planetary safety.

Pair with our Good Seed Conditioner for best results.

8 fl oz (237ml)

Rated 4.4 out of 5
Based on 21 reviews
  • Healthy Hair & Healthy Oceans &
  • Healthy Scalp & Healthy Zebra Fish &
  • Healthy Follicles & Healthy Tide Pools &
Gently refresh your hair while feeding your scalp and roots with rich plant nutrition.
  • Gentle coconut-based cleansers remove dirt without stripping
  • Vitamin C & Omega 3-rich ingredients support growth & strength
  • Rich in squalene and amino-rich extract, shown to provide bounce, body and shine.
  • Packaged in 100% post-consumer recycled bottles with reusable locking pumps
  • Salon grade formula without harsh chemicals
  • Designed for all hair types & colors

100% Natural Fragrance

Beyond the headlands, feet in the crisp Pacific water with seagrass dancing underfoot, salty ocean mist, and fresh bay laurel riding on offshore winds.



Seagrass Accord, Coast Cypress, Coyote Brush


Bay Laurel, California Sagebrush, Green Geranium


Seaweed Absolute, Fir Balsam, Vetiver

What's Inside


  • Kelp Extract

    This ocean vegetable feeds your roots, supporting growth and strength with Vitamin C and Omega-3.

  • Amaranth Seed

    An ancient grain whose squalene and amino-rich extract has been shown to provide bounce, body and shine.

  • Coconut-based Cleansers

    A product of green chemistry that provides excellent lather without sulfates.


  • Ingredients will not bioaccumulate 
in our waterways

  • Made with no animal products or animal testing

  • All production and shipping emissions are offset

  • Made to the highest clean standard. No parabens, silicones, or phthalates.

Crafted for personal

and planetary care.

Here’s how:

100% Recycled PET Bottle

  • Made from California curbside collected recycled plastic just for us
  • We're working on refills for shampoo and conditioner. Until then, we suggest rinsing your bottle clean and recycling it at the end of use.

Plastic Pump Top

  • This mixed material piece is very difficult to recycle and is made from predominantly virgin materials
  • We recommend reusing your existing pump as long as possible
  • For recycling, we’ve partnered with Pact, who will take back our packaging and ensure it gets recycled

Find a Pact dropoff location

average rating 4.4 out of 5
Based on 21 reviews
  • 5 Stars
    16 Reviews
  • 4 Stars
    1 Review
  • 3 Stars
    2 Reviews
  • 2 Stars
    0 Reviews
  • 1 Star
    2 Reviews
81% of reviewers would recommend this product to a friend
21 Reviews
Reviewed by Taylor
Verified Reviewer
I don't recommend this product
Rated 1 out of 5
Review posted

Greasy :(

I have thick, shoulder-length hair. I’ve been using a shampoo bar for the last 2 months & wanted to switch back to liquid shampoo. I have other products from BC that I love, so I decided to try their shampoo. Unfortunately it does not work for me.

The lather only lasts for a second & my hair somehow ends up both incredibly greasy and stripped/squeaky-feeling in different sections. I tried using a ton of shampoo & sectioning my hair, tried using a small amount, etc. but the result was always very greasy hair no matter how much I rinsed.

I got this from a refillery location, so I’m not sure if it could just be a “bad batch”? It does smell lovely & I’ll continue enjoying my other BC products but this was by far the worst shampoo I’ve ever used.

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Reviewed by Debi C.
Verified Buyer
Rated 3 out of 5
Review posted


I liked the smell..but my hair seemed greasy after a day or two.

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Reviewed by Sophia L.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

SO nice

Love it, love it love it!

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Reviewed by April J.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

cleanses without drying

I didn't expect a ton from this shampoo, just a nice fragrance... but it's actually nicer than the one supposedly custom-blended for my fine, curly hair. Leaves hair clean but not dry or frizzy, the smell blends well with Good Seed conditioner.

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Reviewed by Toby
Verified Reviewer
I recommend this product
Rated 5 out of 5
Review posted


I’ve been searching for years for a shampoo that doesn’t just obliterate my scalp. I’m in love with this shampoo. It helped clear my scalp acne and improve my scalp health overall. Thank you so much. I need this in bulk! <333333

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